This Tuesday, we had the chance to catch up and chat with the dynamic duo behind TWIMC, a distinguished model specializing in youngsters’, teenagers’, and adults’ footwear and equipment. We’re delighted to introduce Zeynep Atınç and Arzu Tabakoğlu, the co-founders who carry a wealth of expertise and keenness to the desk.
Arzu & Zeynep:
Zeynep Atınç holds a Ph.D. in Portray and has intensive expertise within the footwear business, having labored with main manufacturers in Istanbul. Her creative imaginative and prescient and business experience are pivotal to the model’s distinctive aesthetic.
Arzu Tabakoğlu boasts a level in Promoting & Public Relations, with a robust background in model administration and company communication. Her strategic strategy and artistic aptitude make sure the model’s message is communicated successfully.
Collectively, they based TWIMC in 2022 with a mission to create high quality heirloom items that mix sustainability and timeless design. Their mixed abilities and dedication have rapidly made TWIMC a standout within the footwear and equipment market.
JS: Inform us about your model. What units it aside on the planet of youngsters’ style?
Arzu&Zeynep: TWIMC stands out in youngsters’ style by celebrating youngsters’s individuality and freedom to make errors. We draw inspiration from philosophy, artwork, and kids’s creativity to create items which can be each significant and environmentally accountable. Our designs function distinctive components like intentionally uneven purple stitching and detachable slogans, emphasizing the significance of embracing imperfections and expressing individuality. We deal with craftsmanship, meticulously dealing with every shoe with care to make sure high quality and sturdiness. Our purpose is to create items that may be cherished and handed down by means of generations.
JS: What in regards to the identify and emblem?
Arzu&Zeynep: We wished it particularly to be uncommon. The identify TWIMC stands for “To Whom It Might Concern,” suggesting a personalised message or an open letter to the world. This displays our perception that every piece we create is exclusive and significant, supposed for somebody particular.
Our emblem, with its distinct fonts and diversified letter designs, embodies this philosophy. Every letter is totally different from the others, representing the individuality and uniqueness of each particular person. Simply as all people are particular, we wished every letter in our emblem to be particular too. This inventive strategy aligns with our mission to mix sustainability and timeless design in each heirloom piece we craft.
JS: Inform us your story, how it began?
Arzu&Zeynep: We based TWIMC in 2022, united by a deep ardour for creating sustainable, high-quality footwear and luggage that resonate with each youngsters and oldsters alike. Our journey started with a realization of the hole in youngsters’s style—whereas there have been many trendy choices, few embodied values of sustainability and individuality. Pushed by this perception, we got down to set up TWIMC, a model that not solely prioritizes aesthetics but in addition champions craftsmanship and environmental duty.
Zeynep: My background within the footwear business and proudly owning my very own model and store supplied invaluable expertise, guiding our meticulous strategy to crafting every shoe with care and a focus to element.
Arzu: I experience in model administration and communication has been instrumental in shaping TWIMC’s identification, making certain that each piece we create tells a significant story. We imagine in celebrating youngsters’s individuality and freedom to specific themselves by means of style that encourages creativity and self-confidence.
Arzu&Zeynep: At TWIMC, our purpose goes past creating trendy objects; we intention to craft heirloom items that may be cherished and handed down by means of generations. Every product embodies our dedication to high quality and sustainability, reflecting our perception that good design ought to stand the take a look at of time.
JS: The place do you often supply your design inspiration? Are there particular themes or components that constantly affect your creations.
Arzu&Zeynep: Our design inspiration comes from quite a lot of sources, together with philosophy, artwork, and the boundless creativity of kids. We constantly incorporate themes of individuality, freedom to make errors, and vibrant creativity into our collections. Components like daring colours, distinctive stitching, and significant slogans are central to our designs.
Arzu: Our emblem, designed by my 7-year-old son, and our distinct font decisions additional embody our dedication to celebrating uniqueness.
JS: What motivated you to start out designing particularly for kids? Are there distinctive challenges or joys in working with youngsters’s style?
Arzu&Zeynep: We had been motivated by the need to create heirloom-quality items that commemorate youngsters’s individuality and creativity. Designing for kids presents distinctive challenges, equivalent to making certain sturdiness and luxury, but it surely additionally brings immense pleasure. Seeing youngsters specific themselves and luxuriate in our designs is extremely rewarding. One vital problem we encountered was realizing the necessity to add bigger sizes to our assortment as youngsters’s ft continued to develop.
JS: Are you able to inform us a few favourite piece out of your model?
Arzu&Zeynep: Considered one of our favourite items from TWIMC is our boot made with rub-off leather-based, crafted totally by hand by means of an artisanal course of. This distinctive boot showcases our dedication to high quality and craftsmanship, with every pair embodying a mix of conventional strategies and up to date design. It’s a chunk that really embodies our model’s ethos of high quality and sustainability. The detachable slogans on our footwear supply a singular type of expression, permitting wearers to personalize their type and convey their individuality. We love this element that encourages private expression and creativity. Moreover, the versatile straps of our luggage are additionally amongst our favorites.
JS: How would you describe your private type? Does it affect your designs to your model?
Arzu&Zeynep: Our private type is a mix of creative rebel and timeless magnificence. We’re passionate creators who draw inspiration from numerous sources, from classic aesthetics to fashionable structure. Our designs are distinctive, trendy, and sensible, utilizing luxurious supplies and customized particulars so as to add a handcrafted contact to every assortment. We deal with creating items that resonate with each individuality and class, aiming to make an enduring affect on the planet of style.
JS: Who’re your type icons, each previous and current, and the way do they encourage your work to your model?
Zeynep: I’m impressed by icons who embody a rebellious and creative spirit, equivalent to David Bowie and Vivienne Westwood. Their fearless strategy to style and creativity resonates with us and influences our designs. We often deal with creating items which can be timeless and expressive.
Arzu: My type icons are my youngsters. Their colourful world and perspective on life are my best sources of inspiration.
JS: What’s your favourite place on the planet?
Arzu&Zeynep: Our favourite place on the planet isn’t a particular location—it’s the whole lot of this stunning planet. We imagine there aren’t any boundaries or separations; there’s solely this interconnected Earth that all of us name residence. Each nook of our planet, from its vibrant cities to its distant wilderness, holds a singular magnificence and significance.
Zeynep: It’s on this variety that I discover infinite inspiration for my designs—a mirrored image of the wealthy tapestry of life that surrounds us.
JS: The place do you envision TWIMC model in 5 years? Any thrilling plans or developments on the horizon for the model? Initiatives?
Arzu&Zeynep: In 5 years, we envision TWIMC as a number one model in youngsters’s style, identified for our dedication to high quality, sustainability, and creativity. We plan to broaden our assortment to incorporate extra textile merchandise and equipment, and we’re enthusiastic about collaborating on particular tasks that align with our model’s philosophy.
JS: What message do you hope to convey by means of your model?
Arzu&Zeynep: By means of TWIMC, we hope to convey the message that style could be each significant and environmentally accountable. We wish to encourage youngsters to embrace their individuality, make errors, and see magnificence of their uniqueness.
JS: How do you view social media, particularly platforms like Instagram, within the context of your model? Is it a supply of affection, hate, or a mixture of each? Might you elaborate in your perspective?
Arzu&Zeynep: We view social media as a robust device for connecting with our viewers and sharing our model’s story. Platforms like Instagram enable us to showcase our designs, have interaction with prospects, and obtain priceless suggestions. Whereas it may be difficult to face out in a crowded area, we embrace the alternatives social media affords to construct a neighborhood round our model and share our philosophy with a wider viewers.
TWIMC web site www.shoptwimc.com
Instagram: @twimc.official
Extra youngsters style right here
